The world has got advanced and the use of internet is extensively increasing day by day. The mode in which internet is used is also changing with advancement in technology. First, people started using internet on PCs and then, they shifted on Laptops. Now, this generation is using internet on mobiles and tabs. With the increment in the usage of internet on mobile, lots of particular mobile applications have been introduced. People also prefer to use a mobile app on its desktop website version.
Now business also cannot be run without having a website and app of mobiles. Having a business without internet presence is tantamount to losing more than half of your business. You can use mobile app in various ways for your business and your business app can give you immense advantages.
If your website is optimized for mobiles, it is OK but it cannot be as powerful as a mobile app can be as it has been observed that mobile apps happen to be more user friendly than optimized and responsive websites.
You become closer to your customers through your business app. Your app icon will remain all the time with your customers and a research has also shown that an individual spends around 2 hours daily scrolling his mobiles apps.
So, while scrolling, you app will also be coming to him and this can really be good for you if your customer remembers you. It also makes an image of your brand and this awareness can be increased by your business app users.
It is also the best marketing tool. All the marketing tactics including banners, TV commercials, newspaper ads, billboards, and others come in front of the customers for a very short time period. But, your app markets your business all the time.
TTE Gulf Management Consultancy is the leading consultant for business setup in Dubai and in all other areas of UAE. We also offer investment opportunities in Dubai and in all other emirates of UAE.